Service Management w/ Student CD-Rom
by James A. Fitzsimmons, Mona J. Fitzsimmons, James Fitzsimmons, Mona Fitzsimmons
Service Management with Student CD-ROM by James A. Fitzsimmons and Mona J. Fitzsimmons offers a detailed exploration of service operations and management. It equips readers with foundational knowledge and tools for optimizing service delivery in business contexts. The accompanying CD-ROM provides interactive elements to reinforce key concepts and applications.
About This Book
This textbook provides a thorough introduction to service management principles, designed for students and professionals in business and operations.
Authored by James A. Fitzsimmons and Mona J. Fitzsimmons, it covers key concepts in delivering high-quality services across various industries.
The included student CD-ROM enhances learning with supplementary materials, exercises, and resources to support classroom and self-study.
Ideal for courses in service operations, the book emphasizes practical strategies for managing service-based organizations effectively.
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