Serious Creativity: How to Be Creative Under Pressure and Turn Ideas into Action
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Serious Creativity: How to Be Creative Under Pressure and Turn Ideas into Action

by Edward De Bono

Business Self-Help Creativity
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In Serious Creativity, Edward de Bono reveals how to cultivate innovative thinking under pressure. This guide provides essential techniques to develop ideas and convert them into effective actions, ideal for anyone seeking to boost creativity in high-stakes situations. It demystifies the creative process, making it accessible and applicable for personal and professional growth.

About This Book

Serious Creativity offers a structured approach to fostering innovation in demanding environments. It equips readers with tools to generate and implement ideas effectively.

Edward de Bono, a renowned thinker, emphasizes techniques that go beyond traditional brainstorming to ensure creativity is purposeful and results-oriented.

The book is designed for professionals facing tight deadlines, providing methods to enhance creative thinking without compromising on practicality.

Through clear explanations, it guides users in applying creative principles to real-world challenges, turning potential into productivity.

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I will be using this book for: