Strategic Management: A Competitive Advantage Approach, Concepts & Cases (15th Edition)
by Fred R. David, Forest R. David
Strategic Management: A Competitive Advantage Approach, Concepts & Cases presents foundational concepts in strategic management alongside case-based material. The 15th edition offers an educational framework for examining strategy, organizational decision-making, and the development of competitive advantage in business contexts.
About This Book
Strategic Management: A Competitive Advantage Approach, Concepts & Cases introduces the fundamental ideas and practices of strategic management.
The book combines conceptual material with cases, connecting strategic principles to organizational decision-making.
Its focus on competitive advantage provides a framework for examining how organizations develop and apply strategy.
This 15th edition is intended as an educational resource for studying strategic management and related business topics.
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