Mylab Management with Pearson Etext -- Combo Access Card -- For Strategic Management: A Competitive Advantage Approach: Concepts and Cases
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Mylab Management with Pearson Etext -- Combo Access Card -- For Strategic Management: A Competitive Advantage Approach: Concepts and Cases

by Fred David, Forest David, Meredith David

Business Education Management
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Strategic management textbook covering competitive advantage concepts with case studies and integrated MyLab Management access for enhanced learning.

ISBN-13 9780135637166 ASIN 0135637163 Views 71 Publisher Pearson Year 2019 Edition 17th ed. Format Product Bundle Product Group Book Pages 9999 Created June 01, 2026 Updated September 19, 2026
About This Book

This textbook presents core strategic management principles and competitive advantage approaches.

It combines conceptual frameworks with real-world case studies for practical application.

The MyLab Management platform provides interactive learning tools and assessment resources.

Pearson eText access enables digital study alongside the print edition.

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