The Designing for Growth Field Book: A Step-by-Step Project Guide
by Jeanne Liedtka, Tim Ogilvie
The Designing for Growth Field Book provides a step-by-step project guide for applying design-oriented thinking to growth. Written by Jeanne Liedtka and Tim Ogilvie, it offers a practical reference for professionals, managers, entrepreneurs, and teams seeking structure for growth-related projects.
About This Book
The Designing for Growth Field Book is a project guide focused on the practice of designing for growth.
Jeanne Liedtka and Tim Ogilvie present the material in a step-by-step format, making the book suitable for readers seeking structured guidance.
Its field-book approach emphasizes practical use, project organization, and the application of design-oriented thinking to growth-related work.
This book may serve as a reference for business professionals, managers, entrepreneurs, and others working on growth projects.
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