I will be using this book for:

Advertising and Integrated Brand Promotion

by Richard J. Semenik, Thomas C. O'Guinn, Chris T. Allen

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ISBN-13 9780324568622 ASIN 0324568622 Views 5 Publisher South-Western Pub Year 2008 Edition 5 Format Hardcover Product Group Book Pages 726 Created August 25, 2026 Updated August 25, 2026

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I will be using this book for:

Advertising and Integrated Brand Promotion

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