Brands on a Mission: How to Achieve Social Impact and Business Growth Through Purpose
Brands on a Mission explores how companies can align purpose, social impact, and commercial ambition. Myriam Sidibe offers a business-focused perspective for readers interested in responsible branding and strategies that connect organizational growth with broader societal goals.
About This Book
Brands on a Mission examines the relationship between brand purpose, social impact, and business growth.
Myriam Sidibe presents a business-focused perspective on how organizations can connect what they do with broader social goals.
The book is suited to readers interested in purpose-led branding, responsible business, and the role of companies in society.
It offers a framework for considering how meaningful impact and commercial objectives can work together.
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