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The Marketing Plan
The Marketing Plan is a focused business resource by William A. A. Cohen. Centered on marketing planning, it is suited to readers seeking a dedicated introduction or reference on the subject, including students, professionals, and anyone interested in organizing marketing activities.
About This Book
The Marketing Plan is a business book focused on marketing planning.
Written by William A. A. Cohen, it offers a dedicated resource for readers interested in the structure and purpose of a marketing plan.
Its subject makes it relevant to students, professionals, and general readers exploring marketing concepts.
This listing describes a used copy in good condition.
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