Principles and Practice of Sport Management: .
by Lisa Pike Masteralexis, Carol A. Barr, Mary Hums
Principles and Practice of Sport Management offers an academic introduction to the field, combining foundational principles with practical perspectives. Written by Lisa Pike Masteralexis, Carol A. Barr, and Mary Hums, it provides a broad resource for students and readers interested in the business and management of sports.
About This Book
Principles and Practice of Sport Management introduces the field of sport management through an examination of its foundational principles and practical applications.
Written by Lisa Pike Masteralexis, Carol A. Barr, and Mary Hums, the book is designed for readers seeking an academic perspective on managing within the sports sector.
Its focus on both principles and practice makes it suitable as a reference for students and others developing a broad understanding of sport management.
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