Manager's Guide to Excellence in Public Relations and Communication Management (Routledge Communication Series)
by David M. Dozier, Larissa A. Grunig, James E. Grunig
Manager's Guide to Excellence in Public Relations and Communication Management offers a focused resource on the principles and practice of professional communication management. Written by David M. Dozier, Larissa A. Grunig, and James E. Grunig, it is suited to readers studying or working in public relations.
About This Book
Manager's Guide to Excellence in Public Relations and Communication Management focuses on professional communication practice and management.
The book presents a guide for readers seeking to understand excellence in public relations and communication management.
It is associated with the Routledge Communication Series and may serve as a reference for students and practitioners exploring the field.
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