Marketing (The Basics)
I will be using this book for:
Log in to remove ads

Marketing (The Basics)

by Karl Moore, Niketh Pareek, Marie Parent, Misako Furuya

Business Education Marketing
1 Star 2 Star 3 Star 4 Star 5 Star
0.0 out of 5 stars (0 ratings)
View on Amazon View on BAM Trade it in for cash!

An introductory guide presenting essential marketing principles and practices for students and entry-level professionals.

ISBN-13 9781041106234 ASIN 1041106238 Views 60 Publisher Routledge Year 2026 Edition 3 Format Paperback Product Group Book Pages 322 Adult No Created February 17, 2026 Updated October 01, 2026
About This Book

Marketing (The Basics) introduces fundamental marketing concepts in an accessible format.

The text covers essential topics suitable for students and those new to the field.

Authored by Karl Moore, Niketh Pareek, Marie Parent, and Misako Furuya.

Reviews

No reviews yet. Be the first to review this book!

Write a Review
I will be using this book for: