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Brand Management: Building and Managing Strong Brands

by Rajeev Batra

Marketing business strategy Brand Management

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ISBN-13 9781071904343 ASIN 1071904345 Views 2 Publisher SAGE Publications, Inc Year 2026 Edition 1 Format Paperback Product Group Book Pages 576 Adult No Created October 17, 2026 Updated October 17, 2026

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Brand Management: Building and Managing Strong Brands

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