Mobile Marketing: An Hour a Day
Mobile Marketing: An Hour a Day provides a structured introduction to the principles and practice of mobile marketing. Rachel Pasqua and Noah Elkin present the subject in manageable daily lessons, making the book a practical starting point for professionals, students, and readers interested in contemporary marketing.
About This Book
Mobile Marketing: An Hour a Day offers an accessible introduction to the field of mobile marketing.
Written by Rachel Pasqua and Noah Elkin, the book presents its subject in a structured, approachable format.
Its daily-lesson concept is designed for readers who want to build their understanding progressively.
The book is suited to professionals, students, and anyone exploring the role of mobile channels in modern marketing.
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