QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground
by Scott Stratten, Alison Kramer
A satirical critique of marketing missteps that shows how poor tactics can damage customer relationships, employee engagement, and long-term business success.
About This Book
This book examines common marketing mistakes that can harm customer trust and employee morale.
It highlights the risks of relying on superficial tactics without considering their broader impact.
The authors use a critical lens to discuss how certain strategies may ultimately undermine business performance.
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