MKTG6

by Charles W. Lamb, Joe F. Hair, Carl Mcdaniel, Hair, Joseph F., Jr.

Business Education

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MKTG6 is a marketing and business title by Charles W. Lamb, Joe F. Hair, Carl McDaniel, and Hair, Joseph F., Jr. Designed for readers exploring marketing within an educational context, it offers a focused resource connected to the study of business and marketing principles.

ISBN-13 9781133190110 ASIN 1133190111 Views 250 Publisher South-Western Pub Year 2012 Edition 6 Format Paperback Product Group Book Pages 400 Created February 08, 2026 Updated September 08, 2026

About This Book

MKTG6 is a business and marketing title associated with Charles W. Lamb, Joe F. Hair, Carl McDaniel, and Hair, Joseph F., Jr.

The book’s subject area is marketing, making it relevant to readers studying business and related disciplines.

Its concise title identifies it as a numbered or edition-based marketing text.

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