Customer Relationship Management: Concepts and Technologies
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Customer Relationship Management: Concepts and Technologies

by Francis Buttle

Business Technology
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An essential resource exploring customer relationship management concepts and technologies for students and professionals seeking foundational knowledge in business practices.

ISBN-13 9781138789838 ASIN 1138789836 Views 153 Publisher Routledge Year 2015 Edition 3 Format Paperback Product Group Book Pages 426 Adult No Created March 30, 2026 Updated September 20, 2026
About This Book

This book provides an overview of customer relationship management concepts and technologies.

It covers foundational principles relevant to business and organizational contexts.

The content is designed to support learning and professional development in the field.

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I will be using this book for:
2 total votes