Strategic Management of Technological Innovation
Strategic Management of Technological Innovation explores how technology and innovation connect with business strategy. Melissa Schilling presents a management-focused examination for readers studying or working with innovation, organizational decision-making, and the strategic role of technology.
About This Book
Strategic Management of Technological Innovation examines the relationship between business strategy and technological innovation.
The book focuses on management perspectives relevant to organizations developing, adopting, and competing through technology.
Melissa Schilling presents the subject as a strategic area of business study.
It is suited to readers seeking a broad foundation in technological innovation management.
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