ISE Business Foundations: A Changing World
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ISE Business Foundations: A Changing World

by O. C. Ferrell, Linda Ferrell, Geoffrey A. Hirt

Textbook Economics International Business
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ISE Business Foundations: A Changing World provides an educational introduction to essential business concepts while placing them within the context of a changing world. Written by O. C. Ferrell, Linda Ferrell, and Geoffrey A. Hirt, it offers a broad foundation for students beginning their business studies.

About This Book

ISE Business Foundations: A Changing World introduces foundational business concepts for learners developing a broad understanding of the field.

The title emphasizes business in the context of a changing world, supporting study of how contemporary conditions shape business understanding.

Written by O. C. Ferrell, Linda Ferrell, and Geoffrey A. Hirt, this book is designed for educational use in business foundations courses.

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I will be using this book for:
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