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Managerial Economics and Strategy, Global Edition [Paperback] [Dec 27, 2017] Jeffrey M. Perloff (author), James A. Brander (author)
Managerial Economics and Strategy, Global Edition introduces the relationship between economic analysis, managerial decision-making, and business strategy. Written by Jeffrey M. Perloff and James A. Brander, it provides a foundation for students and readers exploring economics in a management and global business context.
About This Book
Managerial Economics and Strategy, Global Edition presents an academic treatment of economics as it relates to management and business strategy.
The book is intended for readers studying how economic ideas can inform organizational decisions and strategic thinking.
Written by Jeffrey M. Perloff and James A. Brander, this global edition supports coursework in managerial economics and related business subjects.
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