Google AdWords for Beginners: A Do-It-Yourself Guide to PPC Advertising
Designed for newcomers, this guide offers a straightforward introduction to Google AdWords and pay-per-click advertising. Its do-it-yourself focus helps readers build a basic understanding of PPC concepts and approach online advertising with greater confidence.
About This Book
Google AdWords for Beginners introduces the fundamentals of pay-per-click advertising in an accessible format.
Written for readers who want a do-it-yourself approach, the book focuses on getting started with Google AdWords.
It provides a foundation for understanding PPC advertising and its role in online marketing.
This guide is suited to beginners seeking straightforward information about planning and managing AdWords campaigns.
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