Corporate Creativity: How Innovation and Improvement Actually Happen
Corporate Creativity examines how innovation and improvement actually happen in organizations. Alan G. Robinson and Sam Stern offer a business-focused exploration of workplace creativity, making this book relevant to managers, professionals, and readers interested in organizational development and practical approaches to corporate innovation.
About This Book
Corporate Creativity explores the relationship between creative thinking and organizational performance.
Alan G. Robinson and Sam Stern focus on how innovation and improvement can occur within corporate environments.
The book presents a business-oriented perspective on developing and supporting creativity at work.
It is suited to readers interested in management, organizational improvement, and innovation.
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