Principles of Business, Marketing, and Finance
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Principles of Business, Marketing, and Finance

by Chris Gassen

Business Finance Education Marketing
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Principles of Business, Marketing, and Finance offers a broad introduction to three interconnected areas of study. Written by Chris Gassen, this resource is suited to readers seeking foundational knowledge in business, marketing, and finance.

About This Book

Principles of Business, Marketing, and Finance presents foundational subject matter across three closely related areas.

The book may support readers seeking a broad introduction to business concepts and their relationship to marketing and finance.

Its coverage is suited to learners developing general knowledge in these fields.

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I will be using this book for: