Becoming A Digital Marketer: Gaining the Hard & Soft Skills for a Tech-Driven Marketing Career
Becoming A Digital Marketer examines the hard and soft skills needed for a tech-driven marketing career. Gil Gildner and Anya Gildner provide a focused resource for readers seeking to understand digital marketing work and the capabilities that support professional development in this evolving field.
About This Book
Becoming A Digital Marketer explores the skills associated with building a marketing career in a technology-driven environment.
The book addresses both hard skills and soft skills, recognizing that effective marketing work requires a combination of technical knowledge and professional capabilities.
It is intended for readers interested in understanding the demands of digital marketing and developing a foundation for career growth.
Written by Gil Gildner and Anya Gildner, this title focuses on the connection between modern marketing practice and the skills needed to pursue it.
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