Marketing Fundamentals
Marketing Fundamentals offers a focused introduction to the subject of marketing. Written by Risha Khandelwal, it is designed for readers seeking a starting point for exploring core marketing concepts, terminology, and practice.
About This Book
Marketing Fundamentals is an introductory book focused on the subject of marketing.
It is suited to readers seeking a clear starting point for exploring marketing concepts and terminology.
Written by Risha Khandelwal, this title offers a focused resource for anyone beginning to study marketing.
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