Persuasion: Integrating Theory, Research, and Practice

by Ann Bainbridge Frymier

Education Psychology Communication

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Persuasion: Integrating Theory, Research, and Practice offers a focused academic examination of persuasion through three connected lenses: theory, research, and practice. Written by Ann Bainbridge Frymier, it is suited to readers seeking a structured introduction to the study and application of persuasion.

ISBN-13 9781792446191 ASIN 1792446195 Views 108 Publisher Kendall Hunt Publishing Year 2021 Edition 5 Format Misc. Supplies Product Group Book Created August 17, 2026 Updated November 14, 2026

About This Book

Persuasion: Integrating Theory, Research, and Practice focuses on persuasion through the connected perspectives of theory, research, and practice.

Written by Ann Bainbridge Frymier, the book provides an academic resource for readers examining persuasion as a field of study.

Its title emphasizes the relationship between ideas about persuasion, research on the subject, and practical application.

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Persuasion: Integrating Theory, Research, and Practice

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