The Digital Matrix: New Rules for Business Transformation Through Technology
The Digital Matrix explores how technology is changing the way organizations think about transformation. Venkat Venkatraman considers the evolving rules of business in a digital environment, offering readers a focused introduction to the strategic questions surrounding technology, change, innovation, and the future of organizations.
About This Book
The Digital Matrix examines business transformation through the lens of technology.
It focuses on how digital developments can change established approaches to business and organizational decision-making.
Venkat Venkatraman presents a framework for considering the new rules created by technology-driven change.
The book is intended for readers interested in business strategy, innovation, and digital transformation.
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