Intelligent Innovation: Four Steps to Achieving a Competitive Edge
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Intelligent Innovation: Four Steps to Achieving a Competitive Edge

by John Cogliandro

Business strategy Innovation
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Intelligent Innovation explores a four-step approach to achieving a competitive edge. Written for readers interested in business, innovation, and strategy, the book offers a structured perspective on how organizations and professionals can think about innovation and apply it toward stronger competitive positioning.

About This Book

Intelligent Innovation presents a four-step approach to achieving a competitive edge.

The book focuses on innovation in a business and organizational context.

Its framework is designed for readers interested in developing more effective approaches to competitive advantage.

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I will be using this book for: