Foundations of Marketing Florida Edition
by David Shaw
Foundations of Marketing Florida Edition provides an accessible starting point for studying marketing and business. Written for learners, it introduces foundational ideas in a Florida-focused edition and supports readers who want to build practical knowledge of marketing’s role in organizations and the marketplace.
About This Book
Foundations of Marketing Florida Edition introduces essential marketing concepts for readers developing a basic understanding of the field.
This Florida edition is designed to support learning in an educational setting while connecting marketing fundamentals with business study.
It offers a starting point for exploring how marketing contributes to organizations, customers, and broader business activity.
Reviews
No reviews yet. Be the first to review this book!