Influence et persuasion 3ed augmentée - La psychologie de la persuasion
Discover the psychological principles that drive people to say yes and learn how to use them responsibly in daily life and work.
About This Book
This book examines the science of persuasion and the factors that influence decision-making.
Readers learn practical techniques based on psychological research to understand compliance and influence.
The content focuses on ethical applications of persuasion principles in professional and personal contexts.
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