Marketing Management
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Marketing Management

by Dawn Iacobucci

Business Marketing Management
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Marketing Management by Dawn Iacobucci provides a focused resource for readers interested in marketing and business management. With its clear subject emphasis, the book may support students, professionals, and anyone seeking an introduction to the role of marketing within organizational decision-making.

About This Book

Marketing Management is a business title by Dawn Iacobucci.

The book focuses on marketing management as indicated by its title.

It may suit readers seeking a concise resource related to marketing and business practice.

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I will be using this book for: