Influence: Science and Practice
Robert B. Cialdini’s Influence: Science and Practice explores influence through a combination of scientific perspective and practical application. It offers a focused introduction for readers interested in psychology, communication, business, and the ways influence can be understood in everyday and professional contexts.
About This Book
Influence: Science and Practice examines the subject of influence from both scientific and practical perspectives.
Written by Robert B. Cialdini, the book is suited to readers interested in understanding influence as a topic of study and application.
Its broad focus makes it relevant to readers exploring psychology, communication, business, and related fields.
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