The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and SaveOur Lives
Shankar Vedantam examines the hidden influence of unconscious minds across some of life’s most consequential arenas, including presidential elections, financial markets, warfare, and survival. The book presents an accessible exploration of how unseen mental processes can shape decisions, behavior, and society.
About This Book
The Hidden Brain explores the ways unconscious mental processes can influence human behavior and decision-making.
Shankar Vedantam connects these hidden influences to major areas of public and private life.
The book considers unconscious effects on presidential elections, financial markets, warfare, and survival.
It offers a broad look at how unseen patterns in the mind may shape individuals, institutions, and society.
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