Competing for the Future
Competing for the Future explores how organizations can look beyond current markets and conditions to prepare for long-term competition. Gary Hamel and C. K. Prahalad present a business-focused perspective on strategic thinking, organizational direction, and the challenge of shaping a company’s future.
About This Book
Competing for the Future focuses on the challenge of preparing organizations for long-term competition.
Gary Hamel and C. K. Prahalad explore future-oriented thinking in a business context.
The book is centered on strategy, organizational direction, and the choices companies make when looking beyond current conditions.
It is suited to readers interested in business leadership, management, and competitive strategy.
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