Enchantment: The Art of Changing Hearts, Minds, and Actions
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Enchantment: The Art of Changing Hearts, Minds, and Actions

by Guy Kawasaki

Business Self-Help Psychology
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Guy Kawasaki shares strategies for ethical persuasion and influence, helping readers change hearts, minds, and actions in personal and professional contexts.

About This Book

Enchantment offers insights into the art of persuasion and influence in both personal and professional settings.

The book emphasizes ethical approaches to changing hearts, minds, and actions.

Readers will find guidance on building rapport and inspiring loyalty.

Practical techniques are presented for creating lasting positive impact.

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I will be using this book for: