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Thinking design aesthetic of economic power: the European designers to talk about design management and brand management (full color) [hardcover]
Explores design management and brand management from a European viewpoint in a full-color hardcover edition.
About This Book
This book examines the intersection of design and economic power through the lens of European design practices.
It discusses strategies for effective design management and brand management in contemporary markets.
The full-color presentation highlights key concepts and visual examples relevant to design professionals.
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