The Unfair Advantage Small Business Advertising Manual: How To Use Newspaper, Direct Mail, Radio, Cable TV, Yellow Pages, And Other Advertising To Add Profits In Your Retail Or Service Business.
Learn how to use newspaper, direct mail, radio, cable TV, yellow pages, and other advertising to increase profits in your retail or service business.
About This Book
This manual provides guidance on advertising strategies for small business owners.
It covers multiple advertising mediums including newspaper, direct mail, radio, cable TV, and yellow pages.
The focus is on using these channels to add profits in retail or service businesses.
Content is based on practical advertising approaches for business growth.
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