Research Methods for Business Students by Saunders, Mark N.K., Lewis, Philip, Thornhill, Adrian on 19/04/2012 6th (sixth) edition
Research Methods for Business Students offers an accessible foundation in the methods used to plan, conduct, and present business research. Designed for students, this sixth edition introduces the subject in a practical academic context and supports the development of structured, informed research skills.
About This Book
Research Methods for Business Students is a study guide focused on the principles and practice of business research.
It introduces research methods in a way intended for students developing their understanding of academic and applied investigation.
The book provides a foundation for approaching research systematically, from defining a topic to presenting findings.
This sixth edition is associated with Mark N.K. Saunders, Philip Lewis, and Adrian Thornhill.
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