Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking
by Foster Provost, Tom Fawcett
Foster Provost and Tom Fawcett present essential data mining and analytic thinking concepts for business professionals seeking to harness data for improved decisions and value creation.
About This Book
Data Science for Business introduces core principles of data mining and analytic thinking tailored for business contexts.
The book explains how organizations can use data to improve decision-making and drive value.
Readers learn foundational concepts without requiring advanced technical backgrounds.
Emphasis is placed on practical applications and strategic implications of data analysis.
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