The Art of Persuasion
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The Art of Persuasion

by Juliet Erickson

Business Psychology Communication
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Juliet Erickson’s The Art of Persuasion centers on the subject of persuasion and communication. With a focused title and accessible framing, it offers readers an introduction to the art and practice of influencing ideas, choices, or responses.

About This Book

The Art of Persuasion is a book by Juliet Erickson.

It focuses on the subject of persuasion and its role in communication.

The title presents the work as an accessible exploration of persuasive practice.

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I will be using this book for: