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销售金口才：99%的人都把卖点说错了

by 袁依平

Business Education Communication Sales

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围绕销售表达与卖点沟通展开，本书提醒读者重新思考如何介绍产品价值，避免常见的卖点表达偏差，提升销售沟通的准确性与吸引力。

ISBN-13 9787542950314 ASIN B01L8Z78KU Views 26 Publisher 立信会计出版社 Year 2016 Edition 1 Format Paperback Product Group Book Adult No Created June 22, 2026 Updated November 07, 2026

About This Book

本书围绕销售口才展开，重点关注产品卖点的表达与传递。

书名指出，许多人在销售过程中容易把卖点说错，影响信息沟通与客户理解。

内容适合希望提升销售表达能力、优化产品介绍方式的读者阅读。

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销售金口才：99%的人都把卖点说错了

About This Book

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