UnMarketing: Everything Has Changed and Nothing is Different
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UnMarketing: Everything Has Changed and Nothing is Different

by Scott Stratten, Alison Stratten

Business Marketing
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UnMarketing explores how marketing has transformed while fundamental principles stay the same, offering guidance for connecting with audiences in today's evolving landscape.

About This Book

UnMarketing examines how marketing has evolved while core principles remain unchanged.

The book explores modern strategies for connecting with audiences in today's digital world.

Readers gain insights into adapting traditional approaches to current market conditions.

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I will be using this book for: