The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
Shoshana Zuboff's 'The Age of Surveillance Capitalism' reveals how digital platforms have created a new form of capitalism based on monitoring and predicting human behavior. It explores the profound societal impacts and urges action to protect privacy and humanity in an era of pervasive data extraction.
About This Book
In 'The Age of Surveillance Capitalism,' Shoshana Zuboff examines the emergence of a new economic order driven by the extraction and control of human experience through digital surveillance.
The book details how leading companies have pioneered practices that transform personal data into behavioral products, influencing markets and societies in profound ways.
Zuboff argues for the necessity of understanding these mechanisms to safeguard individual autonomy and democratic values in the digital age.
Through rigorous analysis, the text highlights the implications of this frontier of power and advocates for a human-centered response.
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