Strategic Management of Tecnological Innovation
Strategic Management of Tecnological Innovation offers a focused introduction to the business and management dimensions of technological innovation. It is designed for readers seeking to understand how innovation connects with organizational strategy, decision-making, and the broader challenges of managing technology in a competitive environment.
About This Book
Strategic Management of Tecnological Innovation focuses on the relationship between business strategy and technological innovation.
The book provides a business-oriented framework for understanding innovation as an organizational and strategic concern.
It is suited to readers studying management, technology, entrepreneurship, or innovation strategy.
The text offers a foundation for examining how organizations think about and manage technological change.
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