April Dunford
1 book
About the Author
April Dunford is a positioning expert and author who helps companies clarify their value so customers immediately understand why they should care. With years of experience guiding tech and B2B firms through competitive markets, she translates complex strategy into clear, actionable advice that drives growth. Her work empowers founders and marketers to stand out, connect with the right buyers, and turn confusion into confident purchases.
Writing style
clear
actionable
strategic
Books by April Dunford
