David R. Morse

About the Author

David R. Morse is a leading expert in multicultural marketing and consumer insights, with decades of experience helping brands connect authentically with diverse audiences. He is the author of Multicultural Intelligence, a foundational text that outlines eight essential rules for marketing to race, ethnicity, and sexual orientation. Morse's work bridges cultural understanding and business strategy, offering practical guidance for professionals navigating an increasingly diverse marketplace. His insights have shaped campaigns and strategies for major corporations seeking to build meaningful relationships across demographic lines.