Duda, Joan L., Ph.D.

About the Author

Joan L. Duda, Ph.D., is a distinguished scholar and professor emerita in the School of Sport, Exercise and Rehabilitation Sciences at the University of Birmingham, where she served as director of the Sport, Health, and Performance Enhancement Research Centre. With over four decades of expertise in sport and exercise psychology, her research delves into the motivational processes influencing athlete performance, well-being, and development across diverse cultural contexts. Duda's influential work has shaped global understandings of achievement goal orientations and their impact on physical activity participation. She is a fellow of the British Psychological Society and the Association for Applied Sport Psychology, and her contributions extend to consulting with elite athletes and organizations worldwide, fostering evidence-based practices in sports science.