Jorn Lyseggen

About the Author

Jorn Lyseggen is a visionary entrepreneur and thought leader in the realm of data analytics and business intelligence. With a career spanning over two decades, he co-founded Meltwater, a global media intelligence company that revolutionized how organizations harness vast amounts of data to inform strategic decisions. Lyseggen's expertise lies at the intersection of technology, media, and innovation, where he has guided countless leaders through the complexities of an information-saturated world. In his acclaimed book, Outside Insight: Navigating a World Drowning in Data, he distills years of hands-on experience into practical frameworks for turning overwhelming data streams into actionable insights, empowering readers to thrive amid digital deluge.