Kelly B. Mcbride

About the Author

Kelly B. McBride is a distinguished journalist and ethics expert with over two decades of experience in the evolving landscape of media. She has served as a faculty member at the Poynter Institute, where she trains journalists on ethical decision-making in the digital age, and her insights have been sought by major news organizations worldwide. McBride's work bridges traditional reporting with contemporary challenges like social media influence and algorithmic bias, advocating for integrity amid rapid technological change. Her book, The New Ethics of Journalism: Principles for the 21st Century, offers a comprehensive framework for navigating moral dilemmas in modern newsrooms, drawing from real-world case studies and forward-thinking principles. A sought-after speaker and columnist, McBride continues to shape the discourse on responsible journalism through her writings and public engagements.