The Dynamics of Persuasion: Communication and Attitudes in the 21st Century, 4th Edition (Communication Series)
The Dynamics of Persuasion explores communication and attitudes in the 21st century. Written by Richard M. Perloff, this fourth edition addresses persuasion within the field of communication studies and serves readers seeking an introduction to the subject through a contemporary, academically focused volume.
About This Book
The Dynamics of Persuasion examines the relationship between communication and attitudes in the 21st century.
Written by Richard M. Perloff, the book focuses on persuasion as a subject within communication studies.
This fourth edition is part of the Communication Series and offers a current edition of the work for readers exploring persuasive communication.
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