Business Books

39317 books

Strategic Brand Management

Alexander Chernev

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Strategic Brand Management in the Age of AI and Disruption

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Strategic Brand Management, 2nd Edition

Alexander Chernev

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity by K…

Kevin Lane Keller

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th…

Kevin Keller

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Glo…

Kevin Lane Keller Vanitha Swaminathan

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Strategic Business Development: A Practical Guide

Strategic Business Development: A Practical Guide

Rodolfo Leitón

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Strategic Business Partner: Aligning People Strategies with Business Goals

Strategic Business Partner: Aligning People Strategies with Business Goals

Dana Gaines Robinson James C. Robinson

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Strategic Communication in Business and the Professions

Strategic Communication in Business and the Professions

Dan O'Hair Gustav Friedrich Lynda Dixon

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Strategic Communications for Pr Social Media and Marketing

Strategic Communications for Pr Social Media and Marketing

Laurie J Wilson Joseph Ogden

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Strategic Communications Planning for Public Relations and Marketing

Strategic Communications Planning for Public Relations and Marketing

Laurie J Wilson Joseph Ogden

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Strategic Compensation: A Human Resource Management Approach (9th Edition)

Strategic Compensation: A Human Resource Management Approach (9th Edition)

Joseph J. Martocchio Joseph Martocchio

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Strategic Compensation: A Human Resource Management Approach, 9Th Edition

Strategic Compensation: A Human Resource Management Approach, 9Th Edition

Martocchio

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Strategic Continuous Process Improvement

Strategic Continuous Process Improvement

Plenert

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Strategic Corporate Social Responsibility: A Holistic Approach to Sustainable and Impactful Business

Strategic Corporate Social Responsibility: A Holistic Approach to Sustainable a…

Debbie Haski-Leventhal

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Strategic Corporate Social Responsibility: Stakeholders in a Global Environment

Strategic Corporate Social Responsibility: Stakeholders in a Global Environment

David Chandler William B. Werther

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Strategic Corporate Social Responsibility: Stakeholders, Globalization, and Sustainable Value Creation

Strategic Corporate Social Responsibility: Stakeholders, Globalization, and Sus…

David Chandler William B. Werther

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Strategic Corporate Social Responsibility: Sustainable Value Creation

Strategic Corporate Social Responsibility: Sustainable Value Creation

David Chandler

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Strategic Corporate Social Responsibility: Tools and Theories for Responsible Management

Strategic Corporate Social Responsibility: Tools and Theories for Responsible M…

Debbie Haski-Leventhal

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Strategic Cost Fundamentals: for Designers, Engineers, Technologists, Estimators, Project Managers, and Financial Analysts (Synthesis Lectures on Engineering, Science, and Technology)

Strategic Cost Fundamentals: for Designers, Engineers, Technologists, Estimator…

Robert C. Creese

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Strategic Customer Management: Integrating Relationship Marketing and CRM

Strategic Customer Management: Integrating Relationship Marketing and CRM

Adrian Payne Pennie Frow

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Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits

Strategic Customer Service: Managing the Customer Experience to Increase Positi…

John A. Goodman

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Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program

Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Pro…

Arthur Middleton Hughes

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Strategic Decision Making: Multiobjective Decision Analysis with Spreadsheets

Strategic Decision Making: Multiobjective Decision Analysis with Spreadsheets

Craig W. Kirkwood

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